Communication in Technology (B.S.)

Student Learning Outcomes



Students should have understanding of or competency with:


  • Broadcasting and TV production concepts, strategies, and technology.
  • The principles and technology of Web, graphic and print design.
  • Communication as a dynamic and culturally interactive process with social, cognitive, and rhetorical dimensions.
  • Mass communication phenomena, their relationship to popular culture, and the role of technology in the information age.
  • The practice, process, and ethics of contemporary journalism, as well as an understanding of the news media landscape.
  • The contemporary, historical, social and political contexts of mass media.
  • Different goals and modes of oral presentation and the ability to competently express ideals.




  • Demonstrate critical thinking and expression in oral, written, and visual modes.
  • Demonstrate competence in vocabulary, concepts, and issues in the mass media, as well as an understanding of the interplay between media and culture.
  • Demonstrate conceptual development and oral presentation in various rhetorical and expository modes.
  • Demonstrate applied skill sets in areas of graphic and Web design and television production.
  • Demonstrate competence in solving problems of graphic design and composition using distinct forms of visual media and production modes.
  • Exhibit professionalism as well as a universal and advanced set of communication skills that are consonant with the contemporary communication workplace.